Lo que dicen de Think Great

Albert Martí, Director General Sara Lee HBC Spain

El año pasado contraté los servicios de Think Great para reforzar un concepto para un nuevo producto de cuidado del hogar. En un plazo muy corto de tiempo Montse y Cristina se integraron en el equipo responsable del lanzamiento participando en reuniones de trabajo internas y en focus groups con consumidores. En estas reuniones aportaron una visión externa fresca y crítica hacia el concepto inicial, actuando como garantes del consumidor en todo momento. Montse y Cristina tienen una experiencia amplia en innovación y marketing de gran consumo que fue muy útil en un equipo joven con menos “bagaje” de éxitos -y fracasos - en sus carreras. Hago una valoración muy buena del valor añadido de Think Great que se ha reflejó en mejoras concretas de packaging y comunicación implementadas en el lanzamiento final.

Lo que dicen de Think Great

Ard van der Linden, International Marketing Manager Milner

Since mid 2007 I was in the lucky position to work with Montse and Cristina from Think Great. We had a Dutch brand in cheese, Milner, which was world class in Greece and Holland and we were very ambitious to expand internationally. Therefore we wanted to launch the brand in Spain and we found TG.
They managed the brand in the perfect way, showed a lot of strategic thinking in positioning this new brand, exposed a lot of relevant knowledge of the Spanish consumer and retailmarket and never felt too good to help us out with the very operational issues we faced during the introduction process. Next to this we all were very impressed by the communication style of Montse and Cristina during this very political rollercoaster we experienced between not only Sales and Marketing but even more between the Dutch and Spanish sales organisation. They always were very loyal and intelligent in dealing with the stressful situations which occurred.
In the end it will not be a surprise the introduction of Milner in Spain looks like a big hit already.I would like to address a big part of this achievement to their marketing qualities and commitment on the projects they accept.

Lo que dicen de Think Great

Ramiro Shaw -Director General U.N. Milner Campina

Tras dos años de intensa y estrecha colaboración con Think Great, puedo atestiguar que su trabajo ha sido de incalculable valor para el lanzamiento de Milner en el mercado español. Su expertise, flexibilidad y honestidad profesional son un gran activo para Campina y en especial para mí como máximo responsable de Milner en España.

Lo que dicen de Think Great

Giuseppe Flores d’Arcais, Founder & President, Bestv

Think Great was hired by Bestv during the course of 2007 and 2008 to prepare the launch of the digital terrestrial television platform in Spain, Italy and Eastern Europe. Bestv has relied on Think Great for planning and implementing a wide range of marketing aspects; marketing strategy development, product marketing, user-needs analysis, service concept development and marketing communications. The pragmatic approach to marketing of Think Great and the long experience of the founders of Think Great in a broad range of marketing fields have allowed us to virtually count on them as a complete marketing department and has played a key role in the successful launch of our platform.

Lo que dicen de Think Great

EADA, Alexis Mavrommatis Director Departamento Marketing

In EADA we always seek for the best professionals that can explain to our participants real and successful best practices examples. Since 2007 we have been collaborating with Think Great were they always expose their most Innovative projects from different sectors and industries. In fact this multi-sectorial experience they have is the real value behind Think Great`s sessions, since they constantly present new methodologies of innovation which are industry specific. From their projects, participants, come out with 3 clear learning outcomes:
a) Innovation is a must in today’s economy, whatever sector or industry you operate in. b) Innovation is all about process and methodology which sometimes are industry specific. c) Processes and methodologies for Innovation have to be clear and pragmatic in order to be success. All these 3 points are Think Great added value.

Lo que dicen de Think Great

Sara Sotos, Directora Cuentas Tandem DDB Barcelona

Trabajamos con Think Great como Departamento de Marketing externo para Milner/Campina y desde el punto de vista de la Agencia la marca tiene una muy buena orientación estratégica y una conceptualización igual en todos aquellos materiales, acciones y medios que se requieran.
Han conseguido estar presentes en muchos ámbitos - TV, radio, punto de venta con diferentes acciones de sampling y promoción, acciones de sampling y falsas portadas en diarios gratuitos, vallas, autobuses etc....
Es muy fácil trabajar con ellas y el resultado es muy satisfactorio.

Lo que dicen de Think Great

Andrea Gusi, Diseñadora Gráfica

En Think Great no está reñida la rigurosidad y profesionalidad con la cercanía y empatía con los colaboradores.

Lo que dicen de Think Great

Toni Parra, Fundador y socio Ideria,
Instituto Research

Think Great es sinónimo de Entusiasmo y Profesionalidad.  En estos tiempos donde el networking es cada vez más frecuente, es muy valioso trabajar en proyectos con objetivos claros, con personas que saben la mejor manera de conseguirlo, y a la vez que integran y coordinan a todos los actores implicados.